You are on Business Wizard
State of Wisconsin

Navigating Through the Business Wizard
Navigating through the Business Wizard is simple.
  • Click the Next button to move to the next page. In most cases, you'll need to answer the question by making one or more selections before you can move to the next page.
  • Click the Back button to return to the previous page (to review and/or change your answer). Note: You can also use your browser's Back button to return to the previous page, but browser Back buttons reload pages from cache and sometimes generate page errors. Using the Business Wizard's Back button is preferred.
Using Option Buttons and Check Boxes
You'll provide answers to the Business Wizard's questions by clicking either option buttons or check boxes.
    Sample Option Button
    Option buttons are used on pages where only one answer is allowed. Click the button to make a selection. If you need to change your answer, simply click another button.

    Sample Check Box
    Check boxes are used on pages where multiple answers are allowed. Click one or more check boxes to make selections. If you need to undo a selection, simply click the check box again to clear check mark.
Getting the Best Results
Getting the best results from the Business Wizard means obtaining a list of requirements and resources that's targeted toward your specific business. To get a targeted list, you'll want to make selections that directly apply to your business. If many choices seem appropriate, select only the strongest match(es).

If you are unsure of an answer or can't find an appropriate answer from the list of selections, it's OK. Most questions also have a noncommittal selection (e.g., "Show All", "Business Type Not Found" and "Do Not Know") that you can chose. These selections will provide more general results and you may have to do more legwork yourself to determine applicable regulations, permits, and registrations and locate the appropriate forms.
Understanding your Results Page
After completing the Business Wizard's five question-and-answer pages, you'll review your answers on a summary page. You'll then see your results page. The results page is a customized resource list that will help you start and operate your business. Resources include links to external Web sites, downloadable forms, and online applications. Contact information, to use if you have questions or need to further investigate a regulation, is also provided.

The results page has five sections.
  • Business Structure
    Here you'll find general information, regulations and registration forms related to the business structure you've identified for your business.

  • License, Permit and Registration
    Here you'll find the state licensing, permitting, and registration information that's based on your selected business type(s).

  • Employees
    Here you'll find regulation details and forms for worker's compensation, unemployment insurance and other employee-related requirements.

  • Taxes
    Here you'll find answers to frequently asked questions, specialized state tax forms, as well as the information and forms you'll need to apply for your Wisconsin Employer Identification Number (WEIN) and federal Employer Identification Number (EIN).

  • Additional Information
    Here you'll find links to additional business resources.
Important: The resource list on the results page may not be complete. The list includes state licensing and regulatory requirements along with certain federal and local regulations. Depending upon your specific business type and location, additional federal and local regulations may apply.
Downloading and Using Adobe Acrobat Reader Software
Many of the resources listed on your results page are shown with a (pdf) mark. The mark indicates a Portable Document Format (pdf) file that requires Adobe Acrobat Reader software to view and/or print it. If you do not already have this software installed on your computer, you can download a free copy from the Adobe Web site. The site also includes detailed instructions for downloading and installing the Acrobat Reader.

Once you have Adobe Acrobat Reader software installed on you computer, follow these steps to view and/or print a pdf file on your results page:
  1. Click on the pdf file that you would like to view and/or print. The Acrobat Reader software launches and opens the selected document.

  2. To print the document, select Print from Acrobat Readers File menu.

  3. When you are finished viewing and/or printing the document, use your browser's back button close the file, exit Acrobat Reader, and return to your results page.

Printing, Saving and Bookmarking your Results Page
It's a good idea to keep your Business Wizard results for future reference. You can keep the results by printing a copy, saving a copy or bookmarking the page.
  • Print a copy
    If you have access to a printer, you can print a copy of the results page using your browser's Print command. Note: Depending on the number of resources listed, your results page may be several printed pages in length.

  • Save a copy
    You can save a copy to your personal computer using your browser's Save command.

  • Bookmark the page
    If you use Internet Explorer, you can add your results page as a favorite to the Favorites menu. If you use Netscape, you can bookmark the results page using the Bookmark command. For other browsers, consult the software's help documentation for bookmarking features. Bookmarks to your results page automatically expire after 30 days.

Session cookies are used to create a customized result page based on responses to questions in the Business Wizard. After completion of the Wizard the cookie is no longer used. Furthermore, the cookie is deleted upon exiting the browser. For more information about cookies, see our privacy notice.

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